WITH THE BOOT, IT’S PERSONAL.
The Boot is a start-up non-profit led by former military personnel, all dedicated to helping military members thrive in Louisiana after their service concludes. We work with you one-on-one to understand your dreams, needs, and talents, and we personally connect you with opportunities and networks to secure your future.
The Boot Journey
Reach Out
Simply fill out a form and we’ll go from there. No commitment.
Connect
Let’s get to know each other and see if Louisiana is the right fit.
Experience
See for yourself on an all-expense-paid community visit.
Prepare
Applications, interviews, house hunting—we’re here to help.
Live
Live your life in Louisiana—whatever that means to you!
A Louisiana Family Marches Home
In the heart of Louisiana, a young family's journey from military life back to their roots shines as a beacon of hope for transitioning service members. Blake and Meghan Sellers, who met while studying at LSU, have found their way back home with the help of The Boot, a nonprofit dedicated to supporting military members as they build new lives in the Pelican State.
The Boot Leadership
We know how this works—we've done it ourselves.
Andrew Ward
Founder
Specialist Ward
Louisiana Army National Guard | Infantryman
Andrew Ward is the Founder and CEO of Acadiana Veteran Alliance, which works to improve outcomes for post-9/11 veterans and their families through its WORK, HEAL, and GIVE programming.
Founded in 2020, AVA’s goal is to reduce underemployment in the veteran community by connecting them to better career opportunities, and address combat-related PTSD through its medical and behavioral health partnerships.
In 2021, Andrew was named as a Scholar and graduate of the Stand-To Veteran Leadership Program from the Bush Institute, a first-of-its-kind initiative aimed at individuals serving our Nation’s veterans who are motivated to broaden their skillsets, knowledge, and influence across the country.
Most recently, Andrew founded “The Boot” in conjunction with the Governor’s Office and Louisiana Department of Veterans Affairs, a veteran-focused non-profit organization dedicated to statewide economic development through recruitment and retention of transitioning military members both in Louisiana and across the United States.
“The Boot” is a new initiative that grew out of the Military Affairs Transition Team meetings to address the attrition rate of military members after their service time in Louisiana.
Andrew is a Graduate from University of Louisiana at Lafayette with Bachelor of Arts in Mass Communication, and a Veteran and Infantryman of the Louisiana Army National Guard, with commendations and decorations from Operation Iraqi Freedom (2004-2005).
Ben Armstrong
Chief Executive Officer
Corporal Armstrong
Marine | Aviation Electrician
Ben Armstrong is a Marine veteran with 18 years experience in public leadership. He served as an Aviation Electrician with Marine Attack Squadron VMA-231 in support of Operation Enduring Freedom and Iraqi Freedom from 1999 to 2004.
After his military service, Ben earned his undergraduate degree from Texas State University and his Masters of Public Administration from the University of Alabama at Birmingham.
Prior to his current role at The Boot, Ben served as the inaugural Director of Veteran Services at the University of Texas at Austin from 2011 to 2014. During his tenure, he spearheaded the development and implementation of the University’s acclaimed Veteran Services Plan.
Following this, Ben was appointed Finance and Administration Chief at the City of New Orleans Office of Homeland Security and Emergency Preparedness in 2014. In this capacity, he effectively managed the city’s $52 million annual security budget and oversaw various special projects.
From 2017 to 2024, Ben Armstrong held positions of increasing responsibility at NextOp, a veteran employment non-profit, starting as Louisiana Regional Manager and later as Director of Outreach & Strategic Partnerships. During his tenure, Ben successfully expanded NextOp’s presence into four states and secured over $4 million in federal and regional workforce grants facilitating the placement of over 4,000 Post 9/11 veterans into meaningful careers.
Gary James “Bubba” Viator II
Chief Operating Officer
Petty Officer Viator
Navy | Operations Specialist
“Bubba” joined in August 2009, where he started boot camp and technical training at Great Lakes Naval Base. In February 2010, he was shipped to San Diego for his first duty station, The USS Rentz (FFG-46). Also in 2010, he married his high school sweetheart, and in 2011, his first child Lawton was born. Bubba deployed for a six month counter-narcotics deployment to Central and South America.
In 2013, on his next deployment, his second son, Henry (“Hank”), was born, and after almost seven months, Bubba met him for the first time. By April 2014, Bubba got his orders to Riverine Squadron 4 (Little Creek, VA). He deployed for eight months to the Middle East in 2015 and earned his Expeditionary Warfare Insignia. August 2015, Bubba left active duty with honorable discharge after six years of service. He and his family came back to Southwest Louisiana (SWLA) where Bubba went to work in the Industrial sector as both a safety manager and finally as an industrial account manager.
After seeing a gap in SWLA, Bubba decided to throw a Veterans Day BBQ in 2015. This event led to the formation of SWLA Veterans Association and went from 26 veterans to having a reach of more than 1,300 veterans on social media and countless others who have participated and volunteered.
This began a tradition of the annual SWLA Veterans Day BBQ (which saw some 400 veterans and their families at the Lake Charles Event Center in 2023), monthly social events for veterans, community clean ups in and around SWLA, repairing the homes of veterans in need, and many other initiatives in and around SWLA to better the lives of our veterans. This love and dedication always pushed him to want to do more, always stating “if I could get paid to help veterans, it would be a dream job.” Through God’s plan, this opportunity presented itself with The Boot.
As The Chief Operations Officer (COO), Bubba will lead program delivery and Operations Team personnel management. The COO is responsible for developing and delivering all tactical and operational aspects of The Boot’s organizational mission, vision, and goals. Committees/Boards:
- Founder/President SWLA Veterans Association- 2015-2024
- Louisiana Military Family Assistance Program- 2023-Active
- Lake Charles Mayors Armed Forces Commission- 2021-Present
- SWLA Alliance Against Human Trafficking Task Force Member- 2023-Present
- SWLA Suicide Coalition- 2022-2024
Mark Collazos
Ambassador Director
Command Sergeant Major Collazos
ARMY | Infantryman
Mark Collazos is from Lafayette, Louisiana. After graduation from Comeaux High School in 1985, Mark enlisted in the US Army and served 23 years of active-duty service in both the special operation and conventional forces communities, retiring as a Command Sergeant Major.
His combat deployments include Panama, Somalia, Afghanistan, and Iraq. Mark retired in 2009 and began a second career as a DOD Government contractor supporting the acquisition section of the Army developing and testing tactical equipment for America’s war fighters.
In 2021, Mark was inducted into the Ranger Hall of Fame and in 2024 was inducted into the Distinguished Member of the Ranger Training Brigade for a lifetime of dedication to the Ranger and Special Operations communities. Mark and his spouse are Real Estate Investors and provide safe, clean, affordable housing for families in the Lafayette, Vermilion, Iberia, and Rapides Parish communities.
Mark earned his degree in general studies from Troy State University and a bachelor’s degree in business management from Excelsior University. His hobbies include spending time with family and friends, riding motorcycles with close friends, and attending military functions supporting veterans past and present. Mark married Deva Long of Lafayette in 1986 and they have two wonderful sons and three beautiful grandchildren.
Wade Franklin
Director of Development and Partnerships
Lieutenant Franklin
Navy | Surface Warfare Officer
Wade is a native of Perry, GA and a graduate of the US Naval Academy class of 2005. Wade served as a Surface Warfare Officer on USS Juneau (LPD 10) out of Sasebo, Japan and USS Gettysburg (CG 64) out of Mayport, FL. In 2009, Wade deployed to Bagram, Afghanistan serving with the 82nd Airborne Division on Combined Joint Task Force 82 (CJTF-82). Wade’s final duty station was at Joint Base Anacostia Bolling in Washington, DC.
Following his separation from the Navy in 2012, Wade pursued a business opportunity by opening a The UPS Store in Arlington, VA. Wade sold the store in 2020 and joined American Veterans Group, PBC, an institutional broker dealer with a social mission to help veterans. Wade served as the Social Mission Director at AVG, managing the firm’s partnerships in the veteran community and commitment of giving back 25% of the firm’s profit to help veterans in the communities of business partners. Wade’s work at AVG led to his participation in the George W. Bush Institute Stand-To Veteran Leadership Program in 2022, through which he met Andrew and Ben. Wade’s employment in Louisiana prior to joining The Boot includes management positions at Louisiana Cat and Waste Management.
Wade met his wife Jennifer while she was working in the DC office of a Louisiana congressman and moved to her hometown of Baton Rouge in 2021. Their daughter Madeleine was born on Veterans Day 2023.
Lindsey Russ
Director of Events and Marketing
Lindsey Russ
Director of Events and Marketing
Lindsey Wandell Russ is an accomplished professional with extensive experience in event management, marketing, and investor development. Over the past 15 years, she has worked in retail, marketing, sales, and events across various industries, developing a robust network of contacts.
Her career includes nearly six years in the construction industry with Associated Builders and Contractors, Pelican Chapter, where she cultivated a passion for mission-driven organizations. More recently, Lindsey spent two years with the Baton Rouge Area Chamber honing her skills in managing large-scale events with over 1,000 attendees and enhancing her project management capabilities across diverse industries in the Baton Rouge region.
Lindsey's expertise in planning, management, vendor negotiations, and collaborative strategies ensures the seamless execution of diverse and dynamic events. Her ability to align initiatives with organizational goals drives economic growth and community engagement. Passionate about delivering exceptional experiences, Lindsey is dedicated to advancing the mission and objectives of her new role at The Boot.
A lifelong Louisiana resident, Lindsey grew up in Metairie and graduated from Mount Carmel Academy in New Orleans. Making the move to Baton Rouge, she went on to earn a degree in Communication Studies with a minor in Sociology from LSU, after which she decided to stay and make Baton Rouge her home.
Lindsey married her husband in 2016, and they live in Baton Rouge with their two young children. She is passionate about LSU sports and Louisiana's rich culture of food and music. Her lifelong commitment to Louisiana, her extensive professional experience, and her enthusiasm for Louisiana culture make her a valuable asset to growing the footprint of The Boot.
The Boot Team
Ben Iles
Fort Johnson Ambassador
Hannah Carey
Barksdale AFB Ambassador
Lamar Narcisse
Success Manager
The Boot Board Members
Jim Patterson | LABI
Chairman
Chris Landry | LTA
Vice Chairman/Treasurer
Stephanie Hartman | LED
Secretary
Mandi Mitchell | LEDA
Advisory Board
Chelsea Dufrene | LED
Advisory Board
Emily Anthony | SELU
Advisory Board
Joel Thames | Performance Contractors
Advisory Board